Our Values

At Amber Jean, we’re driven by five brand values, which guide and inspire us to do better every day.


When life gives you a lemon, make lemonade! We see hair-free living as an opportunity to have fun with new looks and to enjoy the freedom that comes with expressing yourself in a new way. 


We stretch our creative muscles by solving problems, imagining what’s possible, improving things and trying things out. We learn by doing and sharing ideas with others.


None of us walks through life alone. We enjoy supporting one another and working through tough times together. We value diversity, because difference powers creativity and enriches life.

Always growing

We don’t accept things as they are. We shape them so that they become what we want them to be. We are committed to always being better.


We value people and the planet. AJ hair is ethically sourced and traceable at every stage of the supply chain. Our suppliers look after their people and their ethical work practices are part of the reason we choose to work with them. Our operations are designed to keep our carbon footprint as low as possible.